Greenwich Square

Leading the way to meet London's acute housing needs

A stalled development for over 10 years on government brownfield land, it was only when Mace, as the principal equity investor, worked through the complex issues through a special purpose joint venture company, that the site was finally unlocked.

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Greenwich Square Project summary

Development value


Key partners

Royal Borough of Greenwich, NHS, Greater London Authority, London Housing Authority (L&Q), Make Architects

Services provided

Property Development, Contracting, Construction management, Project and programme management, Develop


Housing and regeneration, Public buildings and estates


UK and Europe, UK - London and south-east England

Project timeline

Start date
End date

Project story

The team brought together the numerous stakeholders involved to channel energy around a common purpose: to create a new community for east Greenwich. Delivering 50% affordable housing, high-quality design has been a key feature of the project.

The three hectare brownfield regeneration scheme, offers a vibrant new destination with 686 new mixed-tenure homes and new community hub with facilities including a leisure centre, library, health centre, adult education college and shops.

One of the first schemes in the UK to make use of the 'buy now pay later’ land initiatives, the creative social housing model included a pre-sale to L&Q of 314 of the residential units, and a commercial transaction with the Council for the funding and future management of the Greenwich Centre.

Aerial View of Greenwich Square Building - Mace Group

Points of note

Building sustainable homes

Sustainability has been integral to the design of Greenwich Square, from the design of the apartments and townhouses, to the facilities provided for residents. All the homes are designed to Code Level 4 Fabric First for sustainable new homes, as well as meeting the Building for Life ‘Silver Standard’ and attaining CEEQUAL ‘Very Good’ for landscaping and public realm works.

New homes for Londoners

Of the 686 new homes at Greenwich Square, almost 50% are affordable, when the average level of affordable housing delivered on new developments in London is closer to 30%. The fact that such a large percentage of the homes fall into this category has contributed hugely to the social enhancement of the neighbourhood, helping to deliver urgently needed affordable homes for local people.

Creating a new community hub

The new Greenwich Centre, providing a range of community, leisure and health services - including swimming pools, a public library, GP surgery and an adult learning college - is already proving to be hugely popular with local residents and has further enhanced the development and wider local community. Further adding to the village appeal of the development, retailers on site include a pharmacy, Sainsbury's, a dentist, a hairdresser and coffee shop.

With over 360 new homes now complete and occupied, and the Greenwich Centre open to the public since spring 2015, it's proving to be a hugely popular attraction with local residents, with almost one million visitors using the facilities in its first year.