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Mace take over local Mind charity shops in retail style challenge

Mace is committed to giving back to the local communities in which we work. As part of one of the many volunteering initiatives at Mace, five UK teams from London, Birmingham, Bristol, Manchester and Leeds put their entrepreneurial skills to the test in a charity shop take over. The aim of the challenge was to see which team could generate the most profits for Mace’s Charity of the Year, Mind.

Mind has 150 charity shops across England and Wales. Their shops raise valuable funds by selling clothes, shoes and household bric-a-brac that have been donated by the public. The shops rely solely on the support of volunteers and earlier this summer Mace teams formed part of the volunteer team in a week long competition, all in a bid to be crowned the Mind regional retail challenge winners.

Teams were given six weeks to prepare for their store take over, during this time the teams needed to meet their shop manager, source high quality stock donations and come up with inventive ideas on how to boost their profits. Throughout the challenge a total of 83 bags of stock were donated to Mind shops, 312 hours were volunteered and over £6,000 was raised for Mind which was match funded by the Mace Foundation.

From bake sales and tombolas through to guess the number competitions, the Mace teams came up with some brilliant ideas to attract the attention of the public and entice them to visit Mind stores. It was Mace’s Birmingham team who took over the Bearwood store who were crowned the overall winners of the Mind retail challenge – generating an impressive £715.89 profit. The funds raised during this challenge will be directed towards Mind’s work in supporting people with mental health issues. Overall the Mace teams helped to boost shop profits by 64%.

Simon Dale, Business Unit Director for Central and South West, said: “It was fantastic to have the opportunity to be involved in the Mind Retail Challenge, and to support such a worthy cause. We all have busy schedules but it’s important to make time to give back to the communities we live and work in.’ 

Nicola Carney, Mind store manager, said: “The Mace team fitted in really well, we loved having them in our stores. They came with a positive attitude, a helping hand and bags of donated clothes! We would like them to come back every day.”

Mind was voted as Mace’s Charity of the Year for 2016. The Mace Foundation has worked with Mind throughout the year to create initiatives for employees to engage in including participation from Mace teams around the world in a wide scale awareness campaign of mental health issues.

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